This year to celebrate World Post Day, SingPost is working with Jamiyah Children’s Home by creating Cherished Moments for children.
SingPost created a ‘LIKE it Forward’ app as part of its corporate social responsibility (CSR) initiative.
To encourage Singaporeans to bring smiles to children and rediscover the joys of gifting, SingPost has organised a campaign where users can ‘like’ and ‘share’ doodles drawn by 22 children from Jamiyah Home.
Here are the simple steps:
1. VISIT the ‘GALLERY’ (https://www.facebook.com/CherishedMomentsBySingPost/)
2. READ the story behind each child and the gift they wish for
3. ‘LIKE’ to make a child’s wish come true
4. SMILE because you’re one step closer to making a child really happy!
From now till 11 November 2013, SingPost’s ‘Like it Forward’ will allow Singaporeans to give a child a gift and make a world of difference in a child’s life – by Facebook ‘Likes’! Each drawing represents a child’s desired gift. SingPost will sponsor the desired gift to the child at the end of the campaign period.
I am not getting anything for this promotion, just doing my part as a parent to help the underprivileged children.
LIKE it now!