Saturday, November 2, 2013

Hello Kitty 40th Anniversary - X Casio EXILIM EX-TR15

Media Invite

Thanks to Casio Singapore, I was invited to be among the first in Singapore to preview the Hello Kitty 40th Anniversary EXILIM EX-TR15 camera as it makes it’s world debut at the Consumer Electronics Exhibition (CEE) this weekend at Suntec City Hall 6, booth 6121.

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The Hello Kitty 40th Anniversary EXILIM EX-TR15 comes in a beautifully-decorated attaché case featuring the 40th Anniversary Hello Kitty, and a sling that enables users to carry the attaché case on their shoulder, or as a backpack with a variety of Hello Kitty-themed accessories that is bound to delight every Hello Kitty fan. This includes a lanyard, camera pouch, travel wallet, laser-etched plaque of exclusivity and unique serial number as well as a limited production Hello Kitty 40th Anniversary Baby-G timepiece for fans to indulge their passion for Hello Kitty from head to toe.

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This is the second partnership between Casio Singapore and Sanrio Company Ltd. The Hello Kitty 40th Anniversary EXILIM EX-TR15 is a celebration of two iconic brands coming together to marry the best in design and innovation. The limited edition camera features built-in wireless connectivity and live view function, unique to the EXILIM EX-TR15, for users to take perfectly self-portraits, share them instantly, while enjoying a stylishly-designed camera.

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Weighing only 170g (inclusive of battery and micro-SD card), the Hello Kitty 40th Anniversary EXILIM EX-TR15 is only slightly thicker than an average smartphone, and yet, beneath its stylish exterior, the Hello Kitty 40th Anniversary EXILIM EX-TR15 packs a punch with its powerful dual-core EXILIM HS3 engine which significantly speeds up post-processing time, so users can take more photos within minutes.

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The Hello Kitty 40th Anniversary EXILIM EX-TR15 will also feature exclusive Hello Kitty-themed stamps and frames, allowing self-portraits and Hello Kitty enthusiasts to decorate their photographs with the fashioned feline.

Where to buy?
Priced at $1,499.00 each, 200 units of the Hello Kitty 40th Anniversary EXILIM EX-TR15 is available exclusively at the Consumer Electronics Exhibition (CEE) 2013. An additional 200 units will be sold through premium CASIO EXILIM retailers after CEE 2013.
For more information, please visit:
http://www.casio-intl.com/asia-mea/en/news/2013/EX-TR15_10_detail/

If you are a real collector, then don’t miss this!

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